ome celebrate Switzerland in an enchanting setting. A rich and varied program awaits you on July 31st and August 1st, 2025.
You’ll find full details of the activities under the "Practical Info" tab.
Enjoy the Museum Pass to (re)discover the treasures of Gruyères' museums!
Adults: CHF 30 per person – Includes entry to the HR Giger Museum, Tibet Museum, Château de Gruyères, and La Maison du Gruyère (30% off individual prices, available for purchase on-site the same day).
For families
- A treasure hunt will lead you through the alleys of the town: by finding the mystery word, children will receive a small reward.
- A lantern-making workshop is also offered on Friday from 2:00 to 5:00 p.m. Registration is done on-site at the Tourist Office (a fee of CHF 5 per child is requested to cover materials).
Exhibition at the Calvaire
The historic Calvaire site will host an exhibition by artist Graciela Godel, open all day long.
Musical atmosphere & entertainment
Alpine horns will echo through the town on Thursday, bringing a traditional touch to the festivities. On Friday evening, enjoy a series of open-air concerts:
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Maryy, a Fribourg-based artist, will open the stage with her Neo Soul / R&B sounds,
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followed by the Johnny Forever Band, paying tribute to Johnny Hallyday,
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and the local pop-rock band DEEP from Bulle.
Official ceremony
The official ceremony will bring together Mr. Jean-Pierre Doutaz, Mayor of Gruyères, and his guest of honor Mr. Benoît Revaz, Director of the Swiss Federal Office of Energy.
Light show finale & After Bar
As night falls, the façade of the town hall will light up with a unique visual show.
To keep the party going, the Youth After Bar will be open until 1:00 a.m.
National Day at Moléson
Moléson is also offering plenty of activities and entertainment for National Day. Check out their full program on their website!
Gruyères Programme
Thursday, 31.07.25
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2:30 p.m.: AC’Cors des Alpes (traditional music)
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10:00 a.m. – 6:00 p.m.: Museum Pass
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10:00 a.m. – 5:00 p.m.: Family treasure hunt
Friday, 01.08.25
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10:00 a.m. – 6:00 p.m.: Museum Pass
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10:00 a.m. – 5:00 p.m.: Family treasure hunt (registration on-site at the Tourist Office, free of charge)
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2:00 – 5:00 p.m.: Lantern workshop for children (registration on-site at the Tourist Office, CHF 5.–/child for materials)
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6:00 p.m.: Opening of the festivities with Maryy (Fribourg, Alternative Soul/R&B)
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~7:40 p.m.: Official ceremony – Speech by the Mayor, Mr. Jean-Pierre Doutaz, and his guest of honour, Mr. Benoît Revaz (Director of the Swiss Federal Office of Energy)
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8:30 p.m.: Johnny Forever Band (Rock tribute to Johnny Hallyday)
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~10:15 p.m.: Light show on the façade of the municipal building
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10:30 p.m.: DEEP (Bulle, Pop-Rock)
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Until 1:00 a.m.: Youth After-Bar
Moléson Programme
Discover the full programme on their website!
Dates and timetable
From 31 Jul to 1 Aug 2025
Office du Tourisme de Gruyères
Rue du Bourg 1
Case postale 123
1663 Gruyères
+41 26 919 85 00
